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Hair Restructuring Shampoo

Hair Restructuring Shampoo

Restructuring shampoo for damaged, brittle, or treated hair. Gently cleans and helps care for damaged hair fiber, improving its strength, elasticity, and resistance.

300ML

The product at a glance

Function

repairman and Restructuring
Key Ingredients

Hydrolyzed Lupine Protein, Cetylhydroxyproline Palmitamide, and Amino Acids Complex
Step Routine 1Shampoo

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Hair Restructuring Shampoo
Hair Restructuring Shampoo €25,00
Description

Hair Restructuring Shampoo is designed for damaged, frayed, or treated hair, which appears more brittle, dry, and less elastic.

It cleans gently and helps care for damaged hair fiber, improving its strength, elasticity, and resilience. The formula contains biomimetic peptides derived from lupine, a biomimetic ceramide, and a complex of amino acids.

The effectiveness is seen in the results: 100% of volunteers say that hair appears healthier and less damaged and 90% perceive it as stronger and more resilient.**
From the very first treatment, we measured an 11.9% increase in elasticity, which reaches 16.6% after 12 treatments.*
The change is also visible under an electron microscope. The hair surface appears improved after just one treatment, with an even more noticeable result after 12 treatments.*

*Ex vivo evaluation performed on bleached damaged hair strands, treated with the combined use of Hair Restructuring Shampoo and Hair Restructuring Conditioner. Hair fiber elasticity was evaluated after 1 and 12 treatments; hair surface morphology was analyzed using scanning electron microscopy, SEM.
**Self-assessment test conducted on 20 volunteers with damaged hair, after 28 days of combined use of Hair Restructuring Shampoo and Hair Restructuring Conditioner, following usage instructions.

Suitable for

Damaged, brittle, or chemically treated hair, especially when it appears fragile, dry, rough, less elastic, or prone to breakage.
Also ideal for hair stressed by color, bleaching, or frequent styling.

12M
In your routine

Apply to wet scalp and hair, gently massage and rinse thoroughly. Repeat application if necessary. Continue with Hair Restructuring Conditioner on the lengths and ends.

The doctor's advice

When hair is damaged, it becomes more fragile, less elastic, and can break more easily—especially after bleaching, chemical treatments, or frequent styling. Handle it with care, especially when it’s wet, since hair is more vulnerable at this stage.Hair Restructuring Conditioneron the lengths and ends. Together they work synergistically on the hair fiber, leaving hair softer and easier to manage.

Key Ingredients

Improved hair, treatment after treatment

  1. T0

    Before treatment

    Damaged hair has reduced elasticity.

  2. T1

    After 1 treatment

    Already from the first treatment, hair elasticity increases by 11.9% and the hair surface appears visibly improved.

  3. T12

    After 12 treatments

    The improvement continues over time, with an increase in elasticity of 16.6% compared to damaged hair.
EVERY TIME YOU WASH YOUR HAIR

How to use it

1. Apply shampoo to the scalp and wet hair.
2. Gently massage the scalp, then rinse thoroughly. If you usually use a second shampoo, you can repeat the application.
3. After shampooing, apply Restructuring Conditioner to the lengths and ends. Leave it on for a few minutes, then rinse thoroughly.

  • CURLY HAIR
  • HELPS TAME

When hair is damaged, it's not enough for it to just seem softer. For me, it's important to work on the fiber to improve its elasticity, strength, and quality over time.

Dr. Maria Pia Priore

Frequently Asked Questions

Is it suitable for colored or bleached hair?

Yes. It is also suitable for colored, bleached, or chemically treated hair, which may be more fragile, dry, and prone to breakage.

Can I use it if my hair breaks easily?

Yes. Hair Restructuring is designed for damaged and fragile hair. The routine helps improve the elasticity and strength of the hair fiber.

After how long can I see the first results?

Already after the first treatment with the complete routine, an 11.9% increase in fiber elasticity was measured. The hair surface also appears visibly improved under an electron microscope.

Does it really repair hair?

Hair Restructuring performs a repairing cosmetic action on damaged hair fiber, helping to improve its elasticity, strength, and appearance.

Can I use it if I do styling often?

Yes. It is also suitable for hair that is frequently styled, which can become drier, more brittle, and less elastic.

Is it also suitable for fine hair?

Yes. It can also be used on fine hair. Hair Restructuring Conditioner should be applied to the lengths and ends, adjusting the amount based on your hair's needs.